LG Electronics (LG) has been showcasing to visitors at the company's IFA 2016 exhibition booth an awe-inspiring and immersive OLED Tunnel measuring a record-breaking 5m tall, 7.4m wide and 15m in length.
To assemble the exhibit LG used a total of 216 separate 55-inch curved OLED signage displays to create the unique structure comprising 447,897,600 pixels – nearly half a billion - on which to show footage of a collection of breathtaking scenes.
According to the announcement the impressive scale of the display tunnel has been made possible by the ultra-thin, highly flexible lightweight OLED panels. OLED displays can be custom bent to concave or convex formations without any picture quality distortion, allowing for spectacular digital installations such as immersive tunnel-like environments. Each OLED pixel can switch itself on and off, eliminating the need for backlighting. OLED TVs have the ability to render true black and infinite contrast ratio that delivers vibrant, eye-popping color and wide viewing angles.
LG Electronics - OLED Tunnel
Attendees at IFA will have the chance to see how closely the advanced technology of OLED can recreate the great outdoors inside an exhibition hall. by watching the video titled "From Black to Black" produced by LG.
The footage accentuates the lifelike colors and the ability to recreate the minuscule details of life which LG's OLED technology delivers. The footage includes :
- The black ocean with effervescent jellyfish and the gentle movement of whales
- The brilliant northern lights on a black sky
- Underwater scenes making visitors feel as if they are swimming in the ocean
- Shots taken from space create a fully immersive environment of floating in the Milky Way
LG said they captured footage of Iceland's Northern Lights using 14 separate 8K cameras to record every detail and movement as accurately as possible.
Brian Kwon, president of LG Home Entertainment Company, said, "It was 50 years ago this year that LG produced its first television and our OLED Tunnel at IFA 2016 is designed to celebrate this milestone with another milestone – the coming of OLED TV." Brian continued "We’re offering visitors to our booth at IFA the opportunity to experience OLED’s revolutionary image rendering capability complete with perfect black, infinite contrast ratio and realistic colors from any angle."