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Thursday, 23 Nov 2017

Samsung Display to develop flexible AM-OLED for next Apple Watch

Apple usually likes to have contracts with two or three vendors to keep manufacturers competitive with regards to pricing and to secure a stable supply

1 Jul 2015 | Editor

According to recent news reports Samsung Display is expected to be approved as a second source supplier of OLED displays for the Apple Watch.

LG Display has been a sole supplier of the AM-OLED display fitted in the Apple Watch, which was released in April.

The recent reports speculate that Apple decided to add Samsung Display as another vendor for the OLED display as Apple usually likes to have contracts with two or three vendors to keep manufacturers competitive with regards to pricing and to secure a stable supply.

The news reports are speculating that Samsung's AM-OLED displays are to be used on the next release of the Apple Watch.

Pacific Crest Securities has reports that the demand for the Apple Watch through the current year is mediocre at best. The downward trend in Apple Watch demand has resulted in the reduction of in component order volume for the wearable during the September quarter.

Pacific Crest maintains that although it is confident that Apple Watch sales for the current fiscal year will be in line with its estimate of 11 million units for next year, yet it has some reservation. Analyst at the firm sees major downside risk for FY16 Apple watch unit estimate of 24 million.

www.lgdisplay.com    www.samsung.com    www.koreaherald.com    www.apple.com    www.pacific-crest.com   

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